Across Europe these days people are experiencing soaring temperatures and devastatingly unusual heat. Nearby, in one of the geographically largest countries on the planet, wildfires in Russia are spreading at an alarming rate. In Iceland, a memorial plaque has been created for first glacier in the country that has fallen victim to climate change.
So The 1975‘s recent release of their new song that features the voice of Swedish activist Greta Thunberg is timely, to say the least. The track builds up beautifully and dramatically woven entirely through and around Greta’s speech which she, now famously, presented to the United Nations.
Protest music does not have to only be an unknown troubadour with a Guthrie sticker on his/her guitar. It comes in many forms and more importantly, like everything else today like journalism or activism, it must be a collective effort.
This collaboration between The 1975 and Greta Thunberg is a fantastic example of how larger artists can use their voice for good. Greta’s message will now reach countless people, young and old, which is highly important in these times of distorted narratives. The song will not change the problems we are facing, but it can change a mind or two.
Additionally Greta asked that all revenues from the song’s sales should go to Extinction Rebellion.